Fuzz Wax Bar:
Street Waxing
To show that waxing, while painful, is worth it, we asked festival goers in Toronto to pull wax strips off a naked man on the street for a discount off their next wax.
Awards
Applied Arts Advertising Awards – Experiential/Event Single
Media Innovation Awards Gold – Ambient/Place-Based Media (Small Scale)
Creativity Online Top 5 (Week of July 15, 2013)